Loop21 Shoppingtainment™

Imagine: We enter your shopping centre and want to buy some jeans. Where can we get them? Let us take our smartphone, connect to the wi-fi and than start our browser. A Loop21 Shoppingtainment ™ landing page will ask us to type in what we are looking for. The LBS (location-based service) of Loop21 is locating us and tells: “You stand right next to a clothes shop. Today’s offer is 10% on Levi’s jeans – go there!”

That sounds good to you? This is Loop21 Shoppingtainment™.

Shopping centres are always in search of new innovations which they can offer to their shoppers. Loop21 Shoppingtainment ™ is the new way of customer guidance. Via the wi-fi and shoppers’ smartphones you can provide location-based contents as a modern additional service.

The Loop21 Shoppingtainment™ system will make your store a pulsating magnet. It is not only improving the shopping experience for your customer, it is interacting with your customers while they are at YOUR Point of Sale. How? A personal shopping guide via wi-fi directly on the customers' smartphones!

Stores or even a whole shopping mall can be provided with customised location-intelligent information – such as product line-ups, price lists, availability, categories or similar products. You can supply your customers with membership-bonuses, special offers and especially personalised promotion – right at the Point of Decision (POD).

In addition to the logistical values, the customer can be entertained with several features: Social Media fan pages, raffles, product of the month and many more. In association with single-tracking, it is possible to lead your customer through the store or to conduct your individual market research for every single customer.

It works as easy as it can be: connecting with the wi-fi and opening the browser – THAT'S IT – any content you like directly appears on your customer's smartphone!

For retailers, the Shoppingtainment™ system is an unprecedented opportunity to interact with customers exactly at the Point of Interest, Decision and Sale – no matter which devices customers use.

The product Loop21 Shoppingtainment™ is an all-inclusive offer for buying centres:

FULLY-FLEDGED SOFTWARE SOLUTION FOR ANY POINT OF SALE (POS)

• Wi-fi Coverage: definition of hotspot areas, network planning and selection of the necessary hardware (linkage with existing infrastructure in-store, if desired
• Assembly of the needed equipment and interconnection to the Loop21 Shoppingtainment™ hotspot system
• Suitable for single retailers as well as for entire shopping malls
• Key topics, such as „instore mobile marketing“ and „near buy systems“ are met

MAIN TECHNOLOGY FEATURES

• Runs on every common operating system: Apple iOS, Google Android, Windows Mobile,      BlackBerry RIM, Nokia Symbian OS, Palm Web OS
• All classes of wi-fi devices: smart phones, tablets, notebooks, handheld game consoles
• No downloads or installations required by the customers
• Lean content maintenance via CMS

POSSIBILITIES OF USAGE

• Landing Page provides your customers with any information they need at their current location
• Information advantages: Product range, product details, price checks, barcode inquiry
• Guidance inside the store/mall: showing the customer how to get from their current position to the subject/shop of desire
• Increasing revenue and basket size with highly targeted in-store advertising, promotion right at the point of interest and decision
• Individual advertising and interaction with customers – totally in your control!
• Payment interfaces (credit cards, PayPal, …)