[07.03.2013] Today at CeBIT: Eva Himmelbauer (Member of Austrian Parliament) and Manuel Urbanek (Loop21-CEO)
[04.03.2013] Our marketing team is now going to manage the construction of our fair stand at CeBIT in Hanover, Germany!
[01.03.2013] We are ready for CeBIT 2013! Hall 13, booth A56 - with vitamins, Austrian beer and Viennese coffee!
[13.02.2013] We present the brand-new update, now available on the wireless hotspots in Sölden: Auto-Login! Once registered and logged-in, the system remembers you. Enter again and again without new login.
[07.02.2013] Shooting for the new mountainment datasheet at the Turracher Höhe, border region Styria/Carinthia, Austria
[14.01.2013 8:34] Good morning and have a good start into the week! Here, everything is white, how is it at your place?
[08.01.2013] learning for the lancom-certification and enjoying the beautiful ambience at Brunn am Gebirge, Lower Austria, Austria
[12.11.2012] Hello from Cape Town, South Africa! Today's programme: Set up of the trade-show booth, Africa Com
[12.11.2012] The booth at the Africa Com trade fair is set up! Out team is looking forward to a lot of interesting talks in the next days
[29.10.12] Behind the curtains: Insights into our testing area, where the masterminds of our business development are working
[11.10.2012] Regards from Trenčín, currently at ELO SYS, the largest electric trade fair in the Slovak Republic
[04.10.2012] Regards from Switzerland, where our collegue discovered a "Wiesn", the typical folk festival in autuum
[05.10.2012] Good morning from Soelden, Austria - wer are already looking forward to the skiing season!
[27.09.2012] Opening of the city Wi-fi with the mayor and a city councillor at the Donauinsel in Vienna, Austria
[07.08.2012 10:20] Our team enjoys perfect weather during the loop21 installation for the sailing event ÖJM 2012 @Achensee, Austria
[08.08.2012 10:43] How is the height of a radio link installation determined? Regards from Dornbirn, Austria
[07.08.2012 10:20] Our team enjoys perfect weather during the loop21 installation for the sailing event ÖJM 2012 @Achensee, Austria
[11.07.2012] Swimmer's training at the youth championship in Basel. The Loop21 team wishes good luck!
[21.06.2012.16:28] Stage "Festbühne" at the Danube Island Festival - Are you also going to be there this weekend?
[21.06.2012 12:09] Despite of 28 degree heat, our team at the Danube Island Festival is in good mood :-)
[30.03.2012 12:40] In spite of the grim weather, our dream team takes the time for a ski-run in Soelden, Austria
[12.03.2012 09:13] Mexico is a breathtaking city! Let's start with the amusement park tour guided by IAAPA
[25.11.2011 16:56] We enjoy the last days in Sao Paulo! Time to say good-bye and come back to cold Austria
[17.11.2011 15:47] Day#3 at IAAPA 2011 - We proudly present our wonderful Andrea Meissl who will be happy to welcome you at our stand today
[04.05.11 07:45] We start fully-movivated in the next day! We would be happy to see you there! :) (Innsbruck, Tyrol)
[06.05.11 13:05] Our colleagues at Interalpin in Innsbruck (Tyrol) would be happy to welcome you at our stand!! See you there! :)
[14.11.2011 13:49] We are ready for the final finish during the expo set-up at the Orange County Convention Center in Orlando, FL
[24.11.2011 13:00] We start with Brazilian sporting spirit into the last exhibition day! Take a look at our stand at the Expo Estadio in Sao Paulo
Theme Parks
Especially for theme parks / amusement & entertainment parks, Loop21 offers Parktainment™ as a unique combination of the Loop21 hotspot software and the additional modules. For example, communication in the park, guest localisation, navigation and location-based services in real-time.
The basic idea is to show the guest location-based information on their own smartphone. Today's guests are already equipped with their own smartphones and other devices. Loop21 Parktainment™ can locate users and give them selective information, which are relevant to their position, e.g. “Which attraction is near to me?”, “How long are the waiting times at my favourite coaster” or “Which tour through the park is the best for me and my 7-year-old daughter?”. Thanks to this interaction with the guests, Loop21 has found a new form of customer relationships and guidance.
Case Study
Loop21 Parktainment™ in Europa-Park (Rust, Germany)
Having over 4 million visitors every year, Europa-Park is the largest theme park in Germany, Europe. In the era of new media Europa-Park decided to entertain their guests with Loop21 Parktainment™.
Overview
In the first step, Loop21 with the LBS (Location-based Service) module, called Parktainment™, has been installed on five hotspot locations. Already a year later, seven further locations were set.up and put into operations.
The goal was to offer the guests of Europa-Park location-based information via wi-fi. Using the Loop21 Parktainment™ software package, a guest can connect with the wi-fi and gets a Landing Page.
In 2011, the system was offered for the first time. Therefore five locations in the park were selected. The initial contents were on-ride videos, Facebook (check-in as a Referral Marketing tool) and current events and attractions. Via the Wi-Fi localisation, all information was provided accurately to the guests‘ smartphones: always the right information depending on where you are. The commercial space was used for device-dependant advertisement (advertising the APP only on iPhones). The guest can enter the Internet without any limit for a symbolic Euro.
After a successful season, Europa-Park decided to expand the system to a total of twelve locations. Every experience was used for the redesign and the following relaunch. The localisation remains the basic function. As soon as the guest is located, they directly get contents like: Facebook, map, shows and since 2012 also the opening hours and the option to download wallpapers, which fit to the device. So, it can be taken home as a „digital souvenir”. As a partner of Europa-Park, Vodafone is visible on the Landing Page.
Through Loop21, modern guest guidance is possible and can be set-up sustainably.
Systems in use
- Loop21 hotspot system (server and client version)
- Loop21 Parktainment™
- Internet Login and AAA-system (authentication, authorization, accounting)
- Voucher module
- Statistics module
- LBS (Location-based Service) / Landing Pages
- Storage of Internet traffic data
- 2nd level-support and operations
