The digital marketing tool for retail
Offer public Wi-Fi, location-related and personalised information and offers. Get valuable knowledge with digital surveys directly in the POS.
Receive and use valuable marketing data and use the extensive statistics and analysis tools for the strategical planning.
With the Social media presence on the Landing page, customers can share the link and a part of the description of the article from your shop on social networks with friends with only one click.
Refinance your infrastructure costs with Cross- and Upselling, as well as advertising revenue of partner enterprises.
- Digital infrastructure (Wi-Fi, digital price labels, cameras)
- Targeted interactions with the customers at the POS
- User groups to enable personalized communication (User Profiling)
- Real-time data about the customer behavior
- Optimization of inter-divisional processes
- Wi-Fi in the shop
- direct prize comparison with Wi-Fi
- personalized offers
Retailers receive valuable data about their customers because of the comprehensive data analytics:
- motion analysis (customers)
- new and current customers
- average length of stay
- routing and heatmap
- integration of existing systems (frequency counting, cameras, etc.) and displays in only one dashboard
- automated reports
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LOOP21 Retail – Possibilities
Targeted advertising of offers, company-conforming CI of the landing page, freely adjustable buttons.
Wi-Fi for customers and employees, bandwidth per user adjustable, different login methods, social media button for more advertising effectiveness.
After answering the questionnaire access to the landing page, where the customer can picked up with an offer or simply receives Internet access.
Digital screens, electronic doorplates and dynamic signposts - electronic price tags which are easy to navigate.
Real-time feedback - Answer options include Net Promoter Score, Single Choice, Free Replies.
Extensive statistics of your customers help to use marketing campaigns properly. This information is displayed clearly in a dashboard.
The products for retailers
Make the most of your public Wi-Fi. Refinance your infrastructure costs.
- Captive portal with 6 login variants
- Banner on login page
- Access control (bandwidth for customers)
- Hotspot groups
- flexible license models
Location Based Service
Provide your customer with relevant information on site. Operate active customer loyalty.
- Location-dependent content and services
- different types of localizations
- Device flow analysis with heatmap
- Statistics on movement at different locations
- customers navigation
Use your guests’ smartphones for individual communication on the spot.
- individual landing page according to corporate design
- extended banner management
- Share your moment
- digital customer surveys
Customer communication and customer loyalty with pre-programmed information for your visitors.
- digital door signs
- Dynamic signpost
- Information: customer television, company TV
- Advertising messages: advertising television, product information
- Infotainment: Entertainment in waiting areas, Infopults
- Digital customer communication at the POS (Point-of-Sales)
- Internet access lines at all store locations
- Management by a central platform
- Legal protection and language customization according to each country
- LOOP21 Cloud Service
- All-inclusive implementation on-site
Last year 9.35 m. accesses were registered. With a smartphone in the hand buying decisions are made. At the same time the retail chain provides their customers with targeted info: availability, price comparison, consultancy, online ordering possibility. Moreover, the sales per customer has increased thanks to the targeted POS marketing.